PEACHOO + KREJBERG
Designer special catwalk models
2011-2013 - Paris 

I was allowed to develop the special model studies (moulage) for a few catwalk shows for this couture label. I knew Roy Krejberg from my time as a designer at Kenzo, where he was Head of Design at Kenzo Homme.

He started this mega creative label together with an Indian partner; Peachoo. The label was sold in all well-known European and American department stores.

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In their Parisian studio, which was hung with chandeliers, I was allowed to make moulages day in and day out from beautiful silks and whatever was pressed into my hand.

I discovered that molding is one of my favorite design principles.

Below are a number of examples of the concept developments.